According to the Content Marketing Institute, around 58% of B2B marketers use content marketing to generate leads and convert them into paying customers — i.e., they have confidence in the idea of a content marketing sales funnel. However, the Content Marketing Institute also reports that only 43% of successful B2B marketers document their content strategy… Read more »
Author: Frank Hamilton
Frank works as an editor at essay review service Best Writers Online. He is a professional writing expert in such topics as blogging, digital marketing and self-education. He also loves traveling and speaks Spanish, French, German, and English.