Posts Tagged: competitive analysis

Why Manufacturers Should Do a Competitive Analysis

What can you learn from the competition? Here are some questions to ask and some tools to use.

Many small and medium manufacturers struggle with committing time to work “on” the business, whether it’s for market research, sales enablement, scouting for opportunities with product enhancements or supply chain management. A competitive analysis can be a great opportunity to focus the company on a key aspect of the business. In many ways, it is… Read more »