Posts Tagged: industrial websites

The 10 Best Manufacturing Websites

Here are 10 sites we can all learn from and 5 criteria for what makes a site great.

Digitally speaking, your manufacturing website is your best chance to put your company’s best foot forward, one step ahead of the competition. Like trade show booths, manufacturing websites should include strong imagery and messaging to increase traffic and convince your audience to spend time on your site, before they move on to a competitor’s website…. Read more »

5 Best Practices for Industrial Web Design

Website expectations have changed in the last few years. See how successful sites have adapted.

Much has changed in the industrial web design in the past two-plus years, driven mostly by the massive shift to digital research. So it’s no surprise that industrial buyers have high expectations when they visit your website. They expect to learn how you can help alleviate their pain points, see what your products can do… Read more »

How to Take a Strategic Approach to Industrial Website Design

Not feeling your website? Use these tips to build a strong foundation for the next go-around.

How do you get your industrial website design right and turn your website into a strategic asset? Being a B2B industrial company, you have a ton of competition. There are so many other similar companies, some bigger and some smaller, that offer the same type of products and goods. In short, you need to do… Read more »

7 Signs Your Manufacturing Website Is Out of Date

Something not feel right with your site? Look for these symptoms to diagnose the problem.

Have you given your manufacturing website much thought lately? You should. Gone are the days when simply having a website was the goal for every business owner when it came to an online presence. These days, creating a website for your manufacturing company is only half the battle. Website visitors expect more than that. In… Read more »

How to Get the Most Out of Your B2B Website CTAs

Does your website motivate its users to take action? Compel them will these practical guidelines.

Website CTAs are one of the most important marketing tactics. They’re the tool you use to get your website visitors to click through to the web pages your business really cares about — the money pages. Get them right and you can boost your company’s bottom line. Get them wrong and your marketing efforts won’t… Read more »

Industrial Website Development Do’s & Don’t’s

Not every site is perfect. But if you do these things (and avoid the others), you'll be in pretty good shape.

How seriously do you need to take industrial website development? Well, a professional website that focuses on customer solutions is now a cost of doing business for industrial companies. Ideally, your content will be at the intersection of what you want to convey and the questions prospects ask about how to solve their pain points…. Read more »

How to Win at Wholesale E-Commerce

These tips make all the difference when it comes to retaining hard-won wholesale customers.

When you finally land that sale on your wholesale e-commerce site but never see the retailer again, it is quite frustrating. And, when it keeps happening, it greatly impacts your bottom line. This isn’t something any wholesaler wants. What you want is to retain your accounts and continually add new ones. To find and acquire… Read more »

What’s the Difference Between a Domain Name vs. Hosting?

Ever get asked why a site isn't live after a URL was purchased? Here's how to explain what's needed.

In my 10-plus years of developing websites, there has been a lot of confusion — and thus education — about the differences between a domain name vs. hosting. All business owners need to understand this distinction because knowing the difference between a domain name vs. hosting  is crucial for your business. Not knowing could lead to website downtime… Read more »