Workforce recruitment marketing continues to be wicked hard for manufacturers and industrials these days. Heck, it’s hard for pretty much everyone. Prospects have many choices, and they know how to find openings and conduct quick research to see if a job description and company is of interest to them. The good news is that your… Read more »

Your recruitment marketing campaign should be evolving in line with your overall equipment efficiency, supply chain strategies and product development. Recruitment requires a disciplined, data-driven approach. The post-pandemic job prospect wants a say in how decisions are made. But it’s not just about the work. They also want their employer to be vested in the… Read more »

From 1995–2000, I worked for a company that manufactured and distributed high-quality seals and components to OEMs. I’m not going to reveal my exact age, but suffice to say I was in college at the time. It was my first “real” job and also my first experience working in what I would soon learn was… Read more »