It’s a common misperception that the “micro” in microsite is related to the size of a site or the effort it took to build it. “Micro” actually refers to the focus of a website. A microsite, in other words, is about a very specific topic. Don’t let executives, clients, stakeholders, or dumb developers tell you… Read more »
There’s No Such Thing as a Microsite
That is, there is no “tiny website." The term "microsite" refers to a site's focus and function.
