According to Startup Genome, the value of the global startup economy is nearly a whopping 3 trillion dollars. Startups have been booming in recent years, making the field more competitive — and making it increasingly important that marketing strategies for startups are more innovative, defined, and cost-effective. The right marketing strategies for startups can help… Read more »
Is Twitter good for B2B marketing? To start, Twitter has over 180 million active users. And among these people are some of the most authoritative decision-makers in today’s business world. So having a Twitter account gives B2B companies an excellent avenue to connect with their professional target audience. This immediate networking platform can produce quality… Read more »
You work at an industrial business. You’re curious about how social media can help you market. You’ve probably asked about it in the past and been bombarded with off-the charts adoption stats such as 1.23 billion monthly active users on Facebook. Or the fact that Americans spend an average of 37 minutes per day on social… Read more »
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